In our blog we share knowledge for all those with interests in the fields of Digital Analytics, Digital Marketing and tips for selling in the main marketplaces such as Amazon and Aliexpress.
A few years ago we made an entry comparing Piwik (now renamed Matomo) with Google Analytics. It is now in 2022 when it makes even more sense to compare Matomo
That LinkedIn is the business network par excellence is unquestionable. However, despite its clear orientation to the work environment, many companies still question the true usefulness of having a presence
The sale of products on Amazon provides interesting advantages over full commerce, but it also means facing a high degree of demand from the leading global Marketplace. Failing to meet
That social networks are in continuous evolution is a fact as evident as the constant need for brands to adapt to new trends. It is clear that the TikTok phenomenon
SEM, like any other discipline within digital marketing, demands remarkable specialization. It is important to master Google Ads, both at the management and implementation level through Google Tag Manager. If
Table of Contents Thinking about organizing a raffle on Facebook? Few publications arouse the interest of users as much as those that promise something free. Coming across posts from brands
You may have ever wondered what to do if you have a suspended Amazon account at Amazon Seller. Some of the reasons why your account may have been blocked is
Although GA4 has been with us for some time, there are not many who have yet decided to take the step of migrating their data from Universal Analytics to Google’s
The Seasonal Moments, that term with which we encompass all the celebrations that businesses take advantage of to sell more. Valentine’s Day, Halloween, Black Friday, Cyber Monday, Christmas, Three Kings
