Nowadays no one doubts that local SEO is very important in a Digital Marketing strategy, since it is the best way for users to find a business with a physical premises on the internet. We recently talked in this Google My Business blog about how it can improve the visibility of a local business, but we didn’t go into depth …
It is not easy for a local business to be able to make itself known on the Internet, the competition is fierce. Big brands and marketplaces dominate the market, making it much more difficult for a neighborhood store to find it. This claim is becoming obsolete thanks to Google My Business,Google’s business directory. Table of Contents What is Google My …
Google My Business: How to make a local business visible on the Internet Leer más »
Choosing between betting on an SEO strategy or a SEM strategy is one of the main doubts that assail managers of small and medium-sized companies that contact a digital marketing agency. In many cases it is simply ignorance about what are the differences between SEO and SEM, but at other times the problem is that they do not know how …
Differences between SEO and SEM: What are they and how are they used? Leer más »
The generalization in the use of personal assistants has caused a revolution in the digital marketing sector to which there is still a long way to go. Voice searches that activate assistants such as Siri or Alexa account for more than 20% of the total and are accompanied by changes, both in user behavior and in organic positioning. These are …
The evolution of positioning strategies and the growing competition between companies in all sectors keep Google’s machinery in constant motion and force SEO experts not to fall asleep. Because it is no longer enough to appear in the first position of the first page of searches, now the objective has become position 0. A complicated mission, although not impossible, in …
Browsing on mobile phones is already a custom rooted in users, even in many places these devices already far exceed computers. But, at the same time, this navigation is usually slow and seems endless, since the loading time on these devices usually exhausts the patience of more than one. This is one of the great concerns of specialists in web …
RECEIVE INFORMATION
Subscribe to receive information and news about marketing, analytics and marketplaces.
RECEIVE INFORMATION
Subscribe to receive information and news about marketing, analytics and marketplaces.