Big Data

Difference Business Intelligence and Big Data

The differences between Business Intelligence and Big Data

It is common when dealing with digital strategy projects that some agents involved confuse the concept of Business Intelligence with that of Big Data. Therefore, before starting to work with both, it is necessary to know perfectly well how both concepts differ. Business Intelligence or Business Intelligence, appears in the 90s, with the Objective of Analysis / Exploitation of business …

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Predictive Analytics - Public Transport

Predictive analytics in public transport

Public transport managers around the world collect large amounts of data on a daily basis to better understand how individuals move from one place to another in cities through predictive analytics. The main mission of these officials is to collect all this information in order to study and understand it. These data are very important because with them it is …

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How to Be a Data Scientist

In today’s post we will talk about Data Scientist, also known as Data Scientist. We are in a new era when it comes to digital strategy: the age of the user. Until not long ago the greatest marketing efforts were made in the information area, and the final decision and the closing of the purchase had great relevance the figure …

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