DIGITAL ANALYTICS WITH GA4 AND GTM
Google Analytics Agency in Spain
GA4 EXPERTS
Google Analytics 4 Service
We are an agency that was born with its main service, digital analytics through Google Analytics and Google Tag Manager, and even today measurement is still at the core of all our strategies.
We are experts in Google Analytics, and we keep up to date with all the new developments that are appearing in the Google measurement ecosystem. Our support is of premium quality, ensuring that all settings are always in accordance with best practices.
We work with certified expert consultants with accumulated experience in dozens of technical implementations of Google Analytics 4 since 2021 in all types of projects, from small online stores to Startups or multinationals.
Quality data for making the right decisions
Digital Analytics Specialists with GA4 and GTM
We have an expert measurement team, with all the technical knowledge necessary to carry out a digital analytics implementation with maximum solvency. We study the behavior of users on your website, app or campaigns. We help you understand what's happening on your website or app so you can make smart decisions based on data.
Google Analytics Setup
We translate business objectives into metrics to have perfectly aligned KPIs. We create labeling guides and coordinate with the development team. Through our GA4 setup service, we make sure your account is properly set up.
Tag Management
We use Google Tag Manager to unifiedly manage pixels and marketing and measurement tools. We implement much of the measurement with minimal developer intervention. We implement measurements to collect useful and actionable data.
Analysis and CRO
We analyze the metrics so that you can make your marketing investment profitable. Our goal is to turn data into knowledge. We identify areas for improvement to maximize conversion.
Data visualization
We create custom dashboards integrating the most important data sources. That way, different departments can quickly see your most relevant metrics
Our methodology
We have our own methodology developed based on more than 10 years of managing Google Analytics campaigns. We have senior analysts specialized in the tool, with hundreds of implementations carried out.
GA4 Service Briefing
Initial meeting to understand the business objectives for the website and define their equivalence in Google Analytics metrics (KPIs)
Historical Analysis
We study the history of existing data, quantify the reliability of the data, and draw relevant conclusions.
Implementation Audit
We conduct a thorough audit of the current configuration, custom dimensions, settings, and existing tags in Google Tag Manager.
Implementation Proposal
An implementation proposal is developed to collect the metrics and dimensions that will be the basis for measuring the defined objectives and KPIs.
GA4 Configuration, GTM Publication, and Validation
The necessary parameters are configured in Google Analytics, the Google Tag Manager container is published, and it is validated that all events are collected according to the planned implementation.
Metrics analysis
When data starts to be generated, the obtaining of insights begins. A phase of reporting relevant data begins, which is transformed into improvement actions for the business.
"The price of electricity is less than the cost of darkness"
Arthur C. Nielsen
CONTACT US
Do you need an expert agency in Google Analytics?
Our GA4 measurement services with GTM are personalized and adapted to each project. Contact us and we will study your case in detail.
