When we evaluate the implementation of a tool in a web analytics project, one of the first choices that is usually made is the measurement tool. In most cases, a free tool is chosen, among which Google Analytics (in its basic version) and its main alternative, Matomo (OpenSource Tool) stand out. In this article we are going to compare both …
Comparison: Matomo vs. Google Analytics. Which is better? Leer más »
Matomo,formerly known as Piwik, is today one of the most widespread web analytics tools, with more than one million installations. It is an OpenSource tool, with an important community of developers behind it, which guarantees its evolution in a world as changing as the online sector. Matomo has in its totally free version more than enough basic functionalities to address …
Tutorial to install Matomo (formerly known as Piwik) Leer más »
As Consultants for Matomo (formerly Piwik),one of the frequently asked questions we receive when implementing Piwik in a project is Which Do We Implement, Piwik, or Piwik Pro? What are the differences between Piwik and Piwik Pro? Which version of Piwik should I choose? To get out of doubt, we present here a comparison between Piwik and Piwik Pro: Table …
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