{"id":69516,"date":"2025-05-19T08:20:11","date_gmt":"2025-05-19T08:20:11","guid":{"rendered":"https:\/\/www.arimetrics.com\/glosario-digital\/groq"},"modified":"2026-09-25T09:27:03","modified_gmt":"2026-09-25T09:27:03","slug":"groq","status":"publish","type":"encyclopedia","link":"https:\/\/www.arimetrics.com\/en\/digital-glossary\/groq","title":{"rendered":"Groq"},"content":{"rendered":"<p><img decoding=\"async\" class=\"boxpad alignright size-full wp-image-80531\" style=\"margin-top:0;\" src=\"https:\/\/www.arimetrics.com\/wp-content\/uploads\/2026\/09\/groq-square.jpg\" alt=\"Groq, artificial intelligence inference platform\" width=\"300\" height=\"300\" srcset=\"https:\/\/www.arimetrics.com\/wp-content\/uploads\/2026\/09\/groq-square.jpg 300w, https:\/\/www.arimetrics.com\/wp-content\/uploads\/2026\/09\/groq-square-150x150.jpg 150w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><strong>Definition:<\/strong><\/p>\n<p><strong><a href=\"https:\/\/groq.com\/\" target=\"_blank\" rel=\"noopener\">Groq<\/a><\/strong> is a US technology company specializing in infrastructure for running artificial intelligence models. Its platform uses LPU processors and cloud services to perform low-latency inference: producing responses from models that have already been trained.<\/p>\n<p>Groq is not a language model or a conversational assistant. It provides computing capacity and an API through which applications can use the models available in its catalog.<\/p>\n\n<h2>Origin and evolution of Groq<\/h2>\n<p>Groq was founded in 2016 by Jonathan Ross after his involvement in the development of Google&#8217;s Tensor Processing Unit. The company pursued an architecture in which the compiler and processor are designed together to run <a href=\"https:\/\/www.arimetrics.com\/en\/digital-glossary\/ai-artificial-intelligence\">artificial intelligence<\/a> workloads predictably.<\/p>\n<p>Its work has focused on inference. Access to the hardware later expanded through GroqCloud, which enables users to run hosted models over the internet without directly managing the processors.<\/p>\n<h2>What inference means in Groq<\/h2>\n<p>Training adjusts a model&#8217;s parameters using data; <strong>inference<\/strong> uses the trained model to process an input and produce a result. A <a href=\"https:\/\/www.arimetrics.com\/en\/digital-glossary\/generative-ai\">generative AI<\/a> application performs inference whenever it answers a prompt, transcribes audio or generates structured output.<\/p>\n<p>In simplified terms, a request made through GroqCloud follows this path:<\/p>\n<ol>\n<li><strong>The application sends a request<\/strong> and identifies the model it wants to use.<\/li>\n<li><strong>The platform routes the request<\/strong> to the infrastructure running that model.<\/li>\n<li><strong>The LPUs process the inference<\/strong> according to the schedule prepared by the compiler.<\/li>\n<li><strong>The API returns the result<\/strong> and the technical data associated with the operation.<\/li>\n<\/ol>\n<h2>How the LPU works<\/h2>\n<p>The <strong>Language Processing Unit<\/strong> is the processor developed by Groq for inference workloads. Despite its name, it can run other compatible models based on linear algebra operations. Several elements distinguish its design from more general-purpose <a href=\"https:\/\/www.arimetrics.com\/en\/digital-glossary\/hardware\">hardware<\/a>:<\/p>\n<ul>\n<li><strong>Software scheduling:<\/strong> the compiler plans operations and data movement in advance.<\/li>\n<li><strong>Deterministic execution:<\/strong> the architecture reduces variability in the order and timing of operations.<\/li>\n<li><strong>On-chip memory:<\/strong> integrated SRAM limits some transfers between compute and external memory.<\/li>\n<li><strong>Scaling across processors:<\/strong> multiple LPUs can operate as coordinated infrastructure for larger models and workloads.<\/li>\n<\/ul>\n<p>Groq explains these principles in more detail in its technical overview of the <a href=\"https:\/\/groq.com\/blog\/the-groq-lpu-explained\" target=\"_blank\" rel=\"noopener\">LPU architecture<\/a>. Final performance also depends on the model, input and output length, service load and access tier.<\/p>\n<h2>GroqCloud and the Groq API<\/h2>\n<p><strong>GroqCloud<\/strong> provides remote access to the inference infrastructure. A developer can obtain a key, choose one of the <a href=\"https:\/\/console.groq.com\/docs\/models\" target=\"_blank\" rel=\"noopener\">available models<\/a> and send requests from an application. The catalog can include models from different providers and changes as versions are introduced or retired.<\/p>\n<p>The <a href=\"https:\/\/console.groq.com\/docs\/overview\" target=\"_blank\" rel=\"noopener\">Groq API<\/a> supports conversations, text generation and features such as tool calls or structured outputs when the selected model is compatible. Groq also provides its own libraries for several programming languages.<\/p>\n<p>The API is largely <a href=\"https:\/\/console.groq.com\/docs\/openai\" target=\"_blank\" rel=\"noopener\">compatible with OpenAI clients<\/a>: many integrations can change the base URL and credentials to send their requests to Groq. This compatibility concerns the interface format; Groq is not part of OpenAI, and some features or parameters behave differently.<\/p>\n<h2>Difference between Groq and Grok<\/h2>\n<p>The names sound similar, but they refer to products and companies with different roles:<\/p>\n<ul>\n<li><strong>Groq, with a q,<\/strong> is a company and infrastructure platform for running AI inference through LPUs and cloud services.<\/li>\n<li><strong><a href=\"https:\/\/www.arimetrics.com\/en\/digital-glossary\/grok\">Grok, with a k,<\/a><\/strong> is the model family and artificial intelligence assistant developed by xAI.<\/li>\n<li><strong><a href=\"https:\/\/www.arimetrics.com\/en\/digital-glossary\/grok-bot\">Grok Bot<\/a><\/strong> is an application in the Cursor ecosystem that organizes persistent agents and their working environments.<\/li>\n<\/ul>\n<p>An application connected to Groq uses Groq infrastructure and one of the models hosted in its catalog. An application connected to Grok uses xAI models. The similarity between the brands does not indicate a corporate or technical relationship.<\/p>\n<h2>Uses and limits of Groq<\/h2>\n<p>Low latency is useful when an application must begin responding quickly or handle many requests. Common uses include:<\/p>\n<ul>\n<li><strong>Assistants and chatbots:<\/strong> generating responses in interactive conversations.<\/li>\n<li><strong>AI agents:<\/strong> interpreting instructions, calling tools and producing structured results.<\/li>\n<li><strong>Audio processing:<\/strong> transcription or translation when compatible models are available in the catalog.<\/li>\n<li><strong>Real-time applications:<\/strong> classification, extraction or content generation within latency-sensitive processes.<\/li>\n<\/ul>\n<p>Infrastructure speed does not, by itself, determine response quality. Accuracy, context, languages and modalities depend on the selected model. Availability, usage limits, data handling, compatibility and cost should also be reviewed before integrating the service.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Groq is an LPU-based AI inference platform. Learn how its API works, what GroqCloud provides and why it is different from xAI&#8217;s Grok assistant.<\/p>\n","protected":false},"author":28,"featured_media":0,"template":"","encyclopedia-tag":[1217,1210],"class_list":["post-69516","encyclopedia","type-encyclopedia","status-publish","hentry","encyclopedia-tag-generative-ai","encyclopedia-tag-groq"],"_links":{"self":[{"href":"https:\/\/www.arimetrics.com\/en\/wp-json\/wp\/v2\/encyclopedia\/69516","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.arimetrics.com\/en\/wp-json\/wp\/v2\/encyclopedia"}],"about":[{"href":"https:\/\/www.arimetrics.com\/en\/wp-json\/wp\/v2\/types\/encyclopedia"}],"author":[{"embeddable":true,"href":"https:\/\/www.arimetrics.com\/en\/wp-json\/wp\/v2\/users\/28"}],"wp:attachment":[{"href":"https:\/\/www.arimetrics.com\/en\/wp-json\/wp\/v2\/media?parent=69516"}],"wp:term":[{"taxonomy":"encyclopedia-tag","embeddable":true,"href":"https:\/\/www.arimetrics.com\/en\/wp-json\/wp\/v2\/encyclopedia-tag?post=69516"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}