{"id":21693,"date":"2020-06-26T11:52:23","date_gmt":"2020-06-26T11:52:23","guid":{"rendered":"https:\/\/www.arimetrics.com\/glosario-digital\/youtuber"},"modified":"2026-06-26T11:36:32","modified_gmt":"2026-06-26T11:36:32","slug":"youtuber","status":"publish","type":"encyclopedia","link":"https:\/\/www.arimetrics.com\/en\/digital-glossary\/youtuber","title":{"rendered":"Youtuber"},"content":{"rendered":"<p><strong>Definition:<\/strong><\/p>\n<p style=\"text-align: left;\"><img decoding=\"async\" class=\"alignright size-full wp-image-13671\" src=\"https:\/\/www.arimetrics.com\/wp-content\/uploads\/2020\/06\/youtuber-1.jpg\" alt=\"Youtuber\" width=\"300\" height=\"300\" srcset=\"https:\/\/www.arimetrics.com\/wp-content\/uploads\/2020\/06\/youtuber-1.jpg 300w, https:\/\/www.arimetrics.com\/wp-content\/uploads\/2020\/06\/youtuber-1-150x150.jpg 150w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>A <strong>Youtuber<\/strong> is that person who uploads videos to the <a href=\"https:\/\/www.arimetrics.com\/en\/digital-glossary\/youtube\">Youtube<\/a> platform with a regularity. They usually have a marked theme with which they consolidate their audience. <strong>Youtubers<\/strong> usually start creating videos <span style=\"font-size: 16px;\">with<\/span><span style=\"font-size: 16px;\">a hobby although many end up dedicating themselves exclusively to it, so it becomes their profession.<\/span><\/p>\n\n<h2>What are youtubers<\/h2>\n<p>These people begin to gain notoriety thanks to the content they create on the online video platform. In recent years, the content that these creators make in their videos and their channel has become very professionalized. Thanks to this, it has become a profession with which <strong>Youtubers<\/strong> generate a lot of income. In order to start monetizing your videos, they must meet a series of requirements.<\/p>\n<h2>How YouTubers Monetize<\/h2>\n<p>When they have more subscribers they can start <a href=\"https:\/\/www.arimetrics.com\/en\/digital-glossary\/monetization\">monetizing<\/a> their videos, so they receive income from the advertising that Youtube includes in them. Another source of revenue can be collaborations with brands within your channel. In order to monetize these videos, they must first be subscribed to the Youtube partner program. The second requirement would be to accumulate more than 4,000 hours of playback in the last 12 months. They must have more than 1,000 subscribers and a linked AdSense account.<\/p>\n<p>When they meet all these conditions they can request the option to include advertising in their videos. That&#8217;s when the Youtube platform decides where to include these small ads and the content creator will take a share of the profits. That is, they would charge a percentage of what the advertiser has paid to put a certain ad.<\/p>\n<h2>How youtubers maintain their positioning<\/h2>\n<div id=\"exacc_juXNYeD0N82PlwSKyIP4CA5\" class=\"MBtdbb\" data-ved=\"2ahUKEwjg85_g_4v1AhXNx4UKHQrkAI8Q7NUEegQIBRAD\">\n<div class=\"ymu2Hb\">\n<div class=\"t0bRye r2fjmd\" data-hveid=\"CAUQBA\" data-ved=\"2ahUKEwjg85_g_4v1AhXNx4UKHQrkAI8Qu04oAHoECAUQBA\">\n<div id=\"WEB_ANSWERS_RESULT_6_juXNYeD0N82PlwSKyIP4CA__6\">\n<div class=\"wDYxhc\" data-md=\"61\">\n<div class=\"LGOjhe\" role=\"heading\" data-attrid=\"wa:\/description\" aria-level=\"3\" data-hveid=\"CAMQAA\"><span class=\"ILfuVd\"><span class=\"hgKElc\">Youtubers maintain their positioning through the contact and interest they show their followers since sometimes they make videos according to what they demand through the comments of their channel or direct. It is essential to connect with the audience by answering their messages, be grateful for their enthusiasm and follow-up, be very constant when uploading content and establish a commitment.<\/span><\/span><\/div>\n<div role=\"heading\" data-attrid=\"wa:\/description\" aria-level=\"3\" data-hveid=\"CAMQAA\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<h2>Example of youtubers<\/h2>\n<p>List of the five youtubers with the most followers in Spain:<\/p>\n<ul>\n<li>Ruben Doblas (<a href=\"https:\/\/www.youtube.com\/user\/elrubius\" target=\"_blank\" rel=\"noopener\">Rubius Z<\/a>)<\/li>\n<li>Raul Alvarez (<a href=\"https:\/\/www.youtube.com\/c\/AuronPlay\" target=\"_blank\" rel=\"noopener\">AuronPlay<\/a> )<\/li>\n<li>Samuel de Luque (<a href=\"https:\/\/www.youtube.com\/results?search_query=vegetta777\" target=\"_blank\" rel=\"noopener\">VEGETTA777<\/a>)<\/li>\n<li>David Canovas (<a href=\"https:\/\/www.youtube.com\/user\/TheGrefg\" target=\"_blank\" rel=\"noopener\">TheGref<\/a>)<\/li>\n<li>Guillermo D\u00edaz Ib\u00e1\u00f1ez (<a href=\"https:\/\/www.youtube.com\/results?search_query=willyrex\" target=\"_blank\" rel=\"noopener\">Willyrex<\/a>)<\/li>\n<\/ul>\n<p>List of the five youtubers with the most followers internationally:<\/p>\n<ul>\n<li>Felix Kjellberg (<a href=\"https:\/\/www.youtube.com\/user\/PewDiePie\" target=\"_blank\" rel=\"noopener\">PewDiePie<\/a>)<\/li>\n<li>Jimmy Donaldson (<a href=\"https:\/\/www.youtube.com\/c\/MrBeastenEspa%C3%B1ol\" target=\"_blank\" rel=\"noopener\">MrBeast<\/a>)<\/li>\n<li>Germ\u00e1n Garmendia (<a href=\"https:\/\/www.youtube.com\/c\/JuegaGerman\" target=\"_blank\" rel=\"noopener\">JuegaGerman<\/a>)<\/li>\n<li>Whindersson Nunes (<a href=\"https:\/\/www.youtube.com\/c\/whindersson\" target=\"_blank\" rel=\"noopener\">Whinderssonnunes<\/a>)<\/li>\n<li>Felipe Neto (<a href=\"https:\/\/www.youtube.com\/naofazsentido\" target=\"_blank\" rel=\"noopener\">Felipe Neto<\/a>)<\/li>\n<\/ul>\n<h2>Frequently asked questions about Youtuber<\/h2>\n<div class=\"geo-faq-block\">\n<details class=\"geo-faq-item\">\n<summary>What is a youtuber?<\/summary>\n<p>A youtuber is a person or content creator who publishes videos regularly on YouTube and builds an audience around a topic, style or personal brand. They can create educational, informative, entertainment, opinion, analysis or product demonstration content.<\/p>\n<\/details>\n<details class=\"geo-faq-item\">\n<summary>What role can a youtuber have in digital marketing?<\/summary>\n<p>They can act as creator, prescriber, collaborator or influence medium for a brand. Companies can work with youtubers to gain visibility, explain products, generate trust, reach specific communities or create content closer than traditional advertising.<\/p>\n<\/details>\n<details class=\"geo-faq-item\">\n<summary>What is the difference between a youtuber and an influencer?<\/summary>\n<p>A youtuber is a creator focused mainly on YouTube, while influencer is a broader concept that can apply to any platform. A youtuber can be an influencer if their audience trusts their recommendations and their content influences consumption decisions.<\/p>\n<\/details>\n<details class=\"geo-faq-item\">\n<summary>What should a brand analyze before collaborating with a youtuber?<\/summary>\n<p>It should review audience affinity, content quality, credibility, collaboration history, real viewing and interaction metrics, reputational risks and fit with campaign objectives. It is not enough to look at the number of subscribers.<\/p>\n<\/details>\n<\/div>\n<p><script type=\"application\/ld+json\">\n{\n  \"@context\": \"https:\/\/schema.org\",\n  \"@graph\": [\n    {\n      \"@type\": \"DefinedTerm\",\n      \"@id\": \"https:\/\/www.arimetrics.com\/en\/digital-glossary\/youtuber#definedterm\",\n      \"name\": \"Youtuber\",\n      \"description\": \"Definition of Youtuber in the Arimetrics Digital Glossary.\",\n      \"inDefinedTermSet\": {\n        \"@type\": \"DefinedTermSet\",\n        \"name\": \"Arimetrics Digital Glossary\",\n        \"url\": \"https:\/\/www.arimetrics.com\/en\/digital-glossary\"\n      }\n    },\n    {\n      \"@type\": \"FAQPage\",\n      \"@id\": \"https:\/\/www.arimetrics.com\/en\/digital-glossary\/youtuber#faq\",\n      \"mainEntity\": [\n        {\n          \"@type\": \"Question\",\n          \"name\": \"What is a youtuber?\",\n          \"acceptedAnswer\": {\n            \"@type\": \"Answer\",\n            \"text\": \"A youtuber is a person or content creator who publishes videos regularly on YouTube and builds an audience around a topic, style or personal brand. 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Youtubers usually start creating videos witha hobby although many end up dedicating themselves exclusively to it, so it becomes their profession. What are youtubers These people begin [&hellip;]<\/p>\n","protected":false},"author":19,"featured_media":0,"template":"","encyclopedia-tag":[1113],"class_list":["post-21693","encyclopedia","type-encyclopedia","status-publish","hentry","encyclopedia-tag-video-online"],"_links":{"self":[{"href":"https:\/\/www.arimetrics.com\/en\/wp-json\/wp\/v2\/encyclopedia\/21693","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.arimetrics.com\/en\/wp-json\/wp\/v2\/encyclopedia"}],"about":[{"href":"https:\/\/www.arimetrics.com\/en\/wp-json\/wp\/v2\/types\/encyclopedia"}],"author":[{"embeddable":true,"href":"https:\/\/www.arimetrics.com\/en\/wp-json\/wp\/v2\/users\/19"}],"wp:attachment":[{"href":"https:\/\/www.arimetrics.com\/en\/wp-json\/wp\/v2\/media?parent=21693"}],"wp:term":[{"taxonomy":"encyclopedia-tag","embeddable":true,"href":"https:\/\/www.arimetrics.com\/en\/wp-json\/wp\/v2\/encyclopedia-tag?post=21693"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}