{"id":21175,"date":"2020-01-30T15:46:13","date_gmt":"2020-01-30T15:46:13","guid":{"rendered":"https:\/\/www.arimetrics.com\/glosario-digital\/microsoft-edge"},"modified":"2026-05-11T22:54:59","modified_gmt":"2026-05-11T22:54:59","slug":"microsoft-edge","status":"publish","type":"encyclopedia","link":"https:\/\/www.arimetrics.com\/en\/digital-glossary\/microsoft-edge","title":{"rendered":"Microsoft Edge"},"content":{"rendered":"<p><b><img decoding=\"async\" class=\"boxpad alignright wp-image-14643 size-full\" src=\"https:\/\/www.arimetrics.com\/wp-content\/uploads\/2020\/01\/microsoft_edge.png\" alt=\"Microsoft Edge\" width=\"300\" height=\"300\" srcset=\"https:\/\/www.arimetrics.com\/wp-content\/uploads\/2020\/01\/microsoft_edge.png 300w, https:\/\/www.arimetrics.com\/wp-content\/uploads\/2020\/01\/microsoft_edge-150x150.png 150w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/b><\/p>\n<p><strong>Descripci\u00f3n<\/strong>:<\/p>\n<p><b>Microsoft Edge<\/b> is a web browser developed by the American company Microsoft to replace its old <b>Internet Explorer <\/b>browser. <a href=\"https:\/\/www.microsoft.com\/en-us\/edge\/\" target=\"_blank\" rel=\"noopener\">Microsoft Edge<\/a> has been developed specifically for the current <a href=\"https:\/\/www.arimetrics.com\/glosario-digital\/windows\">Windows<\/a> computer operating system and is built around web standards.<\/p>\n\n<h2>Edge browser source<\/h2>\n<p>During the second decade of the twenty-first century the Internet Explorer browser was losing users and went from being the most used worldwide to falling below 10% of total web browser users, behind Google Chrome and <a href=\"https:\/\/www.arimetrics.com\/en\/digital-glossary\/firefox\">Mozilla Firefox.<\/a> To try to reverse this situation, Microsoft launched in 2015 a new model of web browser, the one baptized as Micrososoft Edge.<\/p>\n<p>Evolution of the Edge browser:<\/p>\n<ul>\n<li><strong>2015:<\/strong> Official launch of Microsoft Edge as part of the Windows 10 operating system, replacing Internet Explorer.<\/li>\n<li><strong>2016:<\/strong> Aiming to improve the user experience, <a href=\"https:\/\/www.arimetrics.com\/en\/digital-glossary\/microsoft\">Microsoft<\/a> introduced features such as support for extensions, an integrated PDF reader and annotation tools. These improvements were well received, although Edge&#8217;s market share was still lower than that of its competitors.<\/li>\n<li><strong>2018:<\/strong> Microsoft announced that Edge would move to the Chromium open source platform, a significant change that would allow the browser to be more compatible with a wide range of websites and extensions. This move was seen as an attempt to win back users and adapt to current browser needs.<\/li>\n<li><strong>2020:<\/strong> The new version of Microsoft Edge based on <strong>Chromium<\/strong> was officially launched. This redesign not only improved performance and speed, but also offered greater customization and better integration with productivity tools. In addition, advanced security features and privacy improvements were introduced.<\/li>\n<\/ul>\n<p>However, regaining market share is an arduous task and today Microsoft&#8217;s new browser has already surpassed its predecessor Explorer which, with still has a 2% share, and stands at around 6% of Edge; figures that are still far 63% of <a href=\"https:\/\/www.arimetrics.com\/en\/digital-glossary\/google-chrome\"><b>Google Chrome <\/b><\/a>.<\/p>\n<h2 class=\"indexed\"><span class=\"heading_text\">Main Features of Microsoft Edge<\/span><\/h2>\n<p>Microsoft Edge is a multi-device browser, designed to work on computers, smartphones, tablets and other mobile devices. It uses a rendering engine called<strong>&#8220;EdgeHTML<\/strong>&#8220;, which seeks to improve speed and performance compared to its predecessor. This engine benefits from optimized memory management in Windows 10, which also contributes to greater battery savings. Notable features include:<\/p>\n<ul>\n<li><strong>Advanced PDF support<\/strong>: Edge offers integrated tools for viewing and annotating PDF documents, making it easy to read and interact with these files.<\/li>\n<li><strong>Embedded Adobe Flash Player<\/strong>: Enables playback of multimedia content that requires Flash without the need to install additional plug-ins.<\/li>\n<li><strong>Support for asm.js<\/strong>: Improves the execution of complex web applications and online games.<\/li>\n<li><strong>EPUB Reader<\/strong>: Offers an optimized reading experience for EPUB format e-books.<\/li>\n<li><strong>Stylus annotations<\/strong>: Thanks to Windows Ink technology, users can annotate directly on web pages, which is useful for note-taking and collaboration.<\/li>\n<\/ul>\n<h2>Frequently asked questions about Microsoft Edge<\/h2>\n<div class=\"geo-faq-block\">\n<details class=\"geo-faq-item\">\n<summary>What does Microsoft Edge mean in digital marketing?<\/summary>\n<p>Microsoft Edge refers to the concept described in this glossary entry: Descripci\u00f3n : Microsoft Edge is a web browser developed by the American company Microsoft to replace its old Internet Explorer browser. Microsoft Edge has been developed specifically for the current Windows computer operating system and is built around web standards. It gives teams a shared vocabulary for analysing digital projects.<\/p>\n<\/details>\n<details class=\"geo-faq-item\">\n<summary>When should teams pay attention to Microsoft Edge?<\/summary>\n<p>Teams should review Microsoft Edge when it affects acquisition, measurement, user experience, content, automation or campaign performance. The important step is to connect the definition with a real decision.<\/p>\n<\/details>\n<details class=\"geo-faq-item\">\n<summary>How is Microsoft Edge used in a digital strategy?<\/summary>\n<p>Microsoft Edge is used by translating the concept into practical checks: where it appears in the funnel, which data or channel is involved and whether it needs optimisation, monitoring or documentation.<\/p>\n<\/details>\n<details class=\"geo-faq-item\">\n<summary>What is a common mistake when interpreting Microsoft Edge?<\/summary>\n<p>A common mistake is using Microsoft Edge too broadly. It is better to verify the context, the tool or the metric involved before making strategic or technical conclusions.<\/p>\n<\/details>\n<\/div>\n<p><script type=\"application\/ld+json\">\n{\n  \"@context\": \"https:\/\/schema.org\",\n  \"@graph\": [\n    {\n      \"@type\": \"DefinedTerm\",\n      \"@id\": \"https:\/\/www.arimetrics.com\/en\/digital-glossary\/microsoft-edge#definedterm\",\n      \"name\": \"Microsoft Edge\",\n      \"description\": \"Definition of Microsoft Edge in the Arimetrics Digital Glossary.\",\n      \"inDefinedTermSet\": {\n        \"@type\": \"DefinedTermSet\",\n        \"name\": \"Arimetrics Digital Glossary\",\n        \"url\": \"https:\/\/www.arimetrics.com\/en\/digital-glossary\"\n      }\n    },\n    {\n      \"@type\": \"FAQPage\",\n      \"@id\": \"https:\/\/www.arimetrics.com\/en\/digital-glossary\/microsoft-edge#faq\",\n      \"mainEntity\": [\n        {\n          \"@type\": \"Question\",\n          \"name\": \"What does Microsoft Edge mean in digital marketing?\",\n          \"acceptedAnswer\": {\n            \"@type\": \"Answer\",\n            \"text\": \"Microsoft Edge refers to the concept described in this glossary entry: Descripci\u00f3n : Microsoft Edge is a web browser developed by the American company Microsoft to replace its old Internet Explorer browser. 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