{"id":20718,"date":"2020-01-30T15:10:45","date_gmt":"2020-01-30T15:10:45","guid":{"rendered":"https:\/\/www.arimetrics.com\/glosario-digital\/link-juice"},"modified":"2024-07-18T14:25:38","modified_gmt":"2024-07-18T14:25:38","slug":"link-juice","status":"publish","type":"encyclopedia","link":"https:\/\/www.arimetrics.com\/en\/digital-glossary\/link-juice","title":{"rendered":"Link Juice"},"content":{"rendered":"<p><img decoding=\"async\" class=\"boxpad wp-image-14539 size-full alignright\" src=\"https:\/\/www.arimetrics.com\/wp-content\/uploads\/2020\/01\/link_juice.png\" alt=\"link juice\" width=\"300\" height=\"300\" srcset=\"https:\/\/www.arimetrics.com\/wp-content\/uploads\/2020\/01\/link_juice.png 300w, https:\/\/www.arimetrics.com\/wp-content\/uploads\/2020\/01\/link_juice-150x150.png 150w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>Definition:<\/p>\n<p>The <em><strong>link juice <\/strong><\/em><span style=\"font-size: 16px;\">is the value and authority transferred from one web page to another web page through <\/span><a style=\"font-size: 16px; background-color: #ffffff;\" href=\"https:\/\/www.arimetrics.com\/en\/digital-glossary\/hyperlink\">hyperlinks.<\/a><span style=\"font-size: 16px;\"> It can be defined as the positive possibility that a link transfers its positioning from one page to the next.<\/span><\/p>\n<p>Such inbound links will tend to get a higher position in search engines when you have enough quantity. In addition, the keyword used from a third-party website that links to the site will help to get a higher position on the search engine results page.<\/p>\n<p>&nbsp;<\/p>\n\n<h2 class=\"indexed\"><span class=\"heading_text\">Link Juice Distribution<\/span><\/h2>\n<p>A link from a well-known website that is trusted by search engines will pass more.&#8221;<em>juice&#8221;<\/em>than one in a meaningless directory. When a search engine like Google adds up all the &#8220;<em>juice<\/em>&#8221; of the different <a href=\"https:\/\/www.arimetrics.com\/en\/digital-glossary\/internal-link\">Internal links, <\/a>you have an idea of the popularity of a website and use it as one of the factors in the ranking of that website.<\/p>\n<h2 class=\"indexed\"><span id=\"factores-en-los-que-influye-el-link-juice\" class=\"anchor\"><\/span><span class=\"heading_text\">Factors influenced by Link Juice<\/span><\/h2>\n<p>There are several factors that we can cite regarding the influence of Link Juice:<\/p>\n<ul>\n<li>Where is the link on the page (the links above pass more Link juice than those below).<\/li>\n<li>Whether the link is within the text contained on the page (rather than just in the footer or a sidebar).<\/li>\n<li>How much Link Juice has to offer the page the main page.<\/li>\n<\/ul>\n<h2 class=\"indexed\"><span id=\"consejos-para-optimizar-el-link-juice\" class=\"anchor\"><\/span><span class=\"heading_text\">Tips for optimizing Link Juice<\/span><\/h2>\n<p>Although the advice related to web positioning should not be taken as absolute truths due to the variability of the algorithms of the search engines, there is a consensus in the SEO community regarding some practices that are recommended in the <a href=\"https:\/\/www.arimetrics.com\/en\/seo-agency-spain\">positioning strategy<\/a> when distributing the Link Juice:<\/p>\n<ul>\n<li>You must get &#8220;juice&#8221; from other domains through link building strategies. The higher the quality of the domains that link to the page, the more &#8220;juice&#8221; there will be to distribute.<\/li>\n<li>The distribution between links from the home must be balanced, since too many outgoing links will dilute the benefits of the links excessively<\/li>\n<li>The links must be in both directions, both from higher pages to feed contents from the lower parts of the hierarchy, and from the lower area to the upper pages<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Definition: The link juice is the value and authority transferred from one web page to another web page through hyperlinks. It can be defined as the positive possibility that a link transfers its positioning from one page to the next. Such inbound links will tend to get a higher position in search engines when you [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":0,"template":"","encyclopedia-tag":[313],"class_list":["post-20718","encyclopedia","type-encyclopedia","status-publish","hentry","encyclopedia-tag-seo-onpage-en"],"_links":{"self":[{"href":"https:\/\/www.arimetrics.com\/en\/wp-json\/wp\/v2\/encyclopedia\/20718","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.arimetrics.com\/en\/wp-json\/wp\/v2\/encyclopedia"}],"about":[{"href":"https:\/\/www.arimetrics.com\/en\/wp-json\/wp\/v2\/types\/encyclopedia"}],"author":[{"embeddable":true,"href":"https:\/\/www.arimetrics.com\/en\/wp-json\/wp\/v2\/users\/6"}],"wp:attachment":[{"href":"https:\/\/www.arimetrics.com\/en\/wp-json\/wp\/v2\/media?parent=20718"}],"wp:term":[{"taxonomy":"encyclopedia-tag","embeddable":true,"href":"https:\/\/www.arimetrics.com\/en\/wp-json\/wp\/v2\/encyclopedia-tag?post=20718"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}