![\"link](\"https:\/\/www.arimetrics.com\/wp-content\/uploads\/2020\/01\/link_juice.png\")
Definition:<\/p>\nDefinition:<\/p>\n
The link juice <\/strong><\/em>is the value and authority transferred from one web page to another web page through <\/span>hyperlinks.<\/a> It can be defined as the positive possibility that a link transfers its positioning from one page to the next.<\/span><\/p>\n Such inbound links will tend to get a higher position in search engines when you have enough quantity. In addition, the keyword used from a third-party website that links to the site will help to get a higher position on the search engine results page.<\/p>\n <\/p>\n\n A link from a well-known website that is trusted by search engines will pass more.”juice”<\/em>than one in a meaningless directory. When a search engine like Google adds up all the “juice<\/em>” of the different Internal links, <\/a>you have an idea of the popularity of a website and use it as one of the factors in the ranking of that website.<\/p>\n There are several factors that we can cite regarding the influence of Link Juice:<\/p>\n Although the advice related to web positioning should not be taken as absolute truths due to the variability of the algorithms of the search engines, there is a consensus in the SEO community regarding some practices that are recommended in the positioning strategy<\/a> when distributing the Link Juice:<\/p>\n Definition: The link juice is the value and authority transferred from one web page to another web page through hyperlinks. It can be defined as the positive possibility that a link transfers its positioning from one page to the next. In the Arimetrics glossary it is placed in a digital marketing context to clarify its role, uses and practical implications.<\/p>\n<\/details>\n It is used to better analyse an action, tool, channel or behaviour related to acquisition, measurement, communication, sales or user experience. Its value depends on applying it to a concrete decision.<\/p>\n<\/details>\n It is related to digital strategy when it affects objectives, data, content, technology, campaigns or conversion processes. That is why it should be reviewed together with the business context, not as an isolated term.<\/p>\n<\/details>\n It is advisable to review its definition, context, associated metrics, limitations and possible risks. It is also useful to validate whether the concept has a real impact on performance, user experience or decision-making.<\/p>\n<\/details>\n<\/div>\nLink Juice Distribution<\/span><\/h2>\n
<\/span>Factors influenced by Link Juice<\/span><\/h2>\n
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<\/span>Tips for optimizing Link Juice<\/span><\/h2>\n
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Frequently asked questions about Link Juice<\/h2>\n
\n\nWhat is Link Juice?<\/summary>\n
\nWhat is Link Juice used for in digital marketing?<\/summary>\n
\nHow is Link Juice related to a digital strategy?<\/summary>\n
\nWhat should be considered when working with Link Juice?<\/summary>\n