{"id":37064,"date":"2022-07-17T10:41:38","date_gmt":"2022-07-17T10:41:38","guid":{"rendered":"https:\/\/www.arimetrics.com\/tutorial\/how-to-install-matomo-tag-manager"},"modified":"2022-08-08T13:35:10","modified_gmt":"2022-08-08T13:35:10","password":"","slug":"install-matomo-tag-manager","status":"publish","type":"docs","link":"https:\/\/www.arimetrics.com\/en\/tutorial\/install-matomo-tag-manager","title":{"rendered":"How to install Matomo Tag Manager"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">What is Matomo Tag Manager?<\/h2>\n\n\n\n<p>Matomo Tag Manager is Matomo&#8217;s tag manager. It is equivalent to Google&#8217;s Google Tag Manager. It allows you to create containers on a website within which you can add other tools, or measure certain interactions that happen on the web.<\/p>\n\n\n\n<p>To install Matomo Tag Manager it is necessary to have an active installation of Matomo. You can see how to install Matomo here.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How to install Matomo Tag Manager<\/h2>\n\n\n\n<p>Once Matomo is installed, there is an option at the top right to Install Matomo Tag Manager<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Create a container<\/h3>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1200\" height=\"195\" src=\"https:\/\/www.arimetrics.com\/wp-content\/uploads\/2022\/08\/matomo-tag-manager-1-1200x195.png\" alt=\"\" class=\"wp-image-37220\" srcset=\"https:\/\/www.arimetrics.com\/wp-content\/uploads\/2022\/08\/matomo-tag-manager-1-1200x195.png?v=1659978117 1200w, https:\/\/www.arimetrics.com\/wp-content\/uploads\/2022\/08\/matomo-tag-manager-1-300x49.png?v=1659978117 300w, https:\/\/www.arimetrics.com\/wp-content\/uploads\/2022\/08\/matomo-tag-manager-1-768x124.png?v=1659978117 768w, https:\/\/www.arimetrics.com\/wp-content\/uploads\/2022\/08\/matomo-tag-manager-1-1536x249.png?v=1659978117 1536w, https:\/\/www.arimetrics.com\/wp-content\/uploads\/2022\/08\/matomo-tag-manager-1.png?v=1659978117 1920w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><figcaption>Then, from the side menu, select Manage Containers and we click on &#8220;Create new container&#8221;<\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1200\" height=\"348\" src=\"https:\/\/www.arimetrics.com\/wp-content\/uploads\/2022\/08\/manage-create-container-1200x348.png\" alt=\"\" class=\"wp-image-37231\" srcset=\"https:\/\/www.arimetrics.com\/wp-content\/uploads\/2022\/08\/manage-create-container-1200x348.png?v=1659978128 1200w, https:\/\/www.arimetrics.com\/wp-content\/uploads\/2022\/08\/manage-create-container-300x87.png?v=1659978128 300w, https:\/\/www.arimetrics.com\/wp-content\/uploads\/2022\/08\/manage-create-container-768x223.png?v=1659978128 768w, https:\/\/www.arimetrics.com\/wp-content\/uploads\/2022\/08\/manage-create-container-1536x445.png?v=1659978128 1536w, https:\/\/www.arimetrics.com\/wp-content\/uploads\/2022\/08\/manage-create-container.png?v=1659978128 1920w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<p>Then we enter Name and Description of our container, and we do clin in &#8220;Create a new container&#8221;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1200\" height=\"750\" src=\"https:\/\/www.arimetrics.com\/wp-content\/uploads\/2022\/08\/matomo-create-container-1200x750.png\" alt=\"\" class=\"wp-image-37225\" srcset=\"https:\/\/www.arimetrics.com\/wp-content\/uploads\/2022\/08\/matomo-create-container-1200x750.png?v=1659978121 1200w, https:\/\/www.arimetrics.com\/wp-content\/uploads\/2022\/08\/matomo-create-container-300x188.png?v=1659978121 300w, https:\/\/www.arimetrics.com\/wp-content\/uploads\/2022\/08\/matomo-create-container-768x480.png?v=1659978121 768w, https:\/\/www.arimetrics.com\/wp-content\/uploads\/2022\/08\/matomo-create-container-1536x960.png?v=1659978121 1536w, https:\/\/www.arimetrics.com\/wp-content\/uploads\/2022\/08\/matomo-create-container.png?v=1659978121 1920w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Install the code on the web<\/h3>\n\n\n\n<p>The code can be obtained in the last option of the side menu &#8220;Code&#8221;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1200\" height=\"514\" src=\"https:\/\/www.arimetrics.com\/wp-content\/uploads\/2022\/08\/install-code-matomo-container-1200x514.png\" alt=\"\" class=\"wp-image-37227\" srcset=\"https:\/\/www.arimetrics.com\/wp-content\/uploads\/2022\/08\/install-code-matomo-container-1200x514.png?v=1659978123 1200w, https:\/\/www.arimetrics.com\/wp-content\/uploads\/2022\/08\/install-code-matomo-container-300x129.png?v=1659978123 300w, https:\/\/www.arimetrics.com\/wp-content\/uploads\/2022\/08\/install-code-matomo-container-768x329.png?v=1659978123 768w, https:\/\/www.arimetrics.com\/wp-content\/uploads\/2022\/08\/install-code-matomo-container-1536x658.png?v=1659978123 1536w, https:\/\/www.arimetrics.com\/wp-content\/uploads\/2022\/08\/install-code-matomo-container.png?v=1659978123 1920w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<p>Next we will see the code that we will have to install on all the pages of the web, within  <\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1200\" height=\"562\" src=\"https:\/\/www.arimetrics.com\/wp-content\/uploads\/2022\/08\/matomo-tag-manager-code-1200x562.png\" alt=\"\" class=\"wp-image-37229\" srcset=\"https:\/\/www.arimetrics.com\/wp-content\/uploads\/2022\/08\/matomo-tag-manager-code-1200x562.png?v=1659978126 1200w, https:\/\/www.arimetrics.com\/wp-content\/uploads\/2022\/08\/matomo-tag-manager-code-300x141.png?v=1659978126 300w, https:\/\/www.arimetrics.com\/wp-content\/uploads\/2022\/08\/matomo-tag-manager-code-768x360.png?v=1659978126 768w, https:\/\/www.arimetrics.com\/wp-content\/uploads\/2022\/08\/matomo-tag-manager-code-1536x720.png?v=1659978126 1536w, https:\/\/www.arimetrics.com\/wp-content\/uploads\/2022\/08\/matomo-tag-manager-code.png?v=1659978126 1920w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>What is Matomo Tag Manager? Matomo Tag Manager is Matomo&#8217;s tag manager. It is equivalent to Google&#8217;s Google Tag Manager. It allows you to create containers on a website within which you can add other tools, or measure certain interactions that happen on the web. To install Matomo Tag Manager it is necessary to have [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"doc_category":[496],"doc_tag":[],"class_list":["post-37064","docs","type-docs","status-publish","hentry","doc_category-matomo-en"],"year_month":"2026-05","word_count":167,"total_views":"1043","reactions":{"happy":"0","normal":"0","sad":"0"},"author_info":{"name":"Daniel Urrutia","author_nicename":"daniel","author_url":"https:\/\/www.arimetrics.com\/en\/blog\/author\/daniel"},"doc_category_info":[{"term_name":"Matomo","term_url":"https:\/\/www.arimetrics.com\/en\/tutorials-category\/matomo-en"}],"doc_tag_info":[],"knowledge_base_info":[],"knowledge_base_slug":[],"_links":{"self":[{"href":"https:\/\/www.arimetrics.com\/en\/wp-json\/wp\/v2\/docs\/37064","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.arimetrics.com\/en\/wp-json\/wp\/v2\/docs"}],"about":[{"href":"https:\/\/www.arimetrics.com\/en\/wp-json\/wp\/v2\/types\/docs"}],"author":[{"embeddable":true,"href":"https:\/\/www.arimetrics.com\/en\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/www.arimetrics.com\/en\/wp-json\/wp\/v2\/comments?post=37064"}],"version-history":[{"count":0,"href":"https:\/\/www.arimetrics.com\/en\/wp-json\/wp\/v2\/docs\/37064\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.arimetrics.com\/en\/wp-json\/wp\/v2\/media?parent=37064"}],"wp:term":[{"taxonomy":"doc_category","embeddable":true,"href":"https:\/\/www.arimetrics.com\/en\/wp-json\/wp\/v2\/doc_category?post=37064"},{"taxonomy":"doc_tag","embeddable":true,"href":"https:\/\/www.arimetrics.com\/en\/wp-json\/wp\/v2\/doc_tag?post=37064"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}