What is Page Stealer

Page stealer

Definition:

A page stealer is a banner format that typically uses the measures of 300×250 pixels. It is one of the most used formats in the history of the internet. Page stealers usually measure 300×250 pixels. They are often placed in the middle of long articles, where they scroll down and an article is broken.

A banner is an advertisement, usually rectangular in shape, placed on a website either above, below or on the sides of the main content of the website and is linked to the advertiser’s own website. In the early days of the Internet, banners were ads with text and graphic images. Nowadays, with technologies like Flash, banners have become much more complex and can be ads with text, animated graphics and sound. Banners are one of the most representative formats of digital advertising. Since the first banner in history was published in 1994, they have ended up being the kings of display advertising.

Advantages of page stealer

Thanks to the different sizes and formats they adapt to almost any website. Being able to be strategically located in places with better visibility. Page stealers are one of the best formats for display advertising thanks to their creative offer and ease of adaptation to multiple websites. At the beginning these banners were static now they have evolved to more interactive formulas that make them more attractive and improve their statistics, increasing the CTR.

Types of page stealer

  • Page stealer 300×250. Banner format in rectangle and the most widespread. It is an essential and very effective banner, it can appear at the beginning or end of the site and is compatible with the navigation of any device.
  • Page stealer 300×300. Square-shaped format, this display advertising is compatible with both desktop and mobile.
  • Page stealer 300×600. Half-page banner with rectangular shape with possibilities, also, multi-device.
  • Drop-down page stealer. On-page drop-down format that causes the banner to expand when you pass the courses overhead.